Google has released a new version of Google Analytics which allows you to track key metrics that were not previously recorded. This new version is called GA4 or Google Analytics 4.
For most people with a pre-existing site that has Google Analytics set up, this will include a Universal Tracking code, as of July 1 2023 Google Analytics will stop processing hits to UA tracking codes. Now is the time to start switching over to GA4.
Note: Currently when shifting to GA4 we can not link the traffic graph on your dashboard. You will need to visit Google Analytics to see your visitor traffic.
Analytics walk-through - Click "Next"
(To make this tour bigger, click the arrows on the right or zoom in)
If you do not have a previous Google Analytics account or can not remember the Google account used in the past, you can create a new account following the steps here: How do I set up Google Analytics (GA4)
If you have any trouble upgrading from a UA tracking code to a GA4 code, please get in touch with us at support@rocketspark.com.