Rocketspark websites are made up of up to six web pages. These pages each need a name, and this naming responsibility can be daunting for those inexperienced with naming web pages. These names appear in the menu of your Rocketspark website eg, HOME, CONTACT US
COMMON PAGE NAMES AND THEIR SUGGESTED USAGE:
This is the first page people arrive at on your website. It is usually the page that has the most hits, and people often navigate back to this page after viewing other pages. It needs to be instantly recognisable. Calling this page home is strongly recommended, as it's what people expect to see on a website.
Often after reading the initial home page information about a business, people will want to know more before they decide whether they trust the credibility of a business, and whether the business is capable of doing or supplying what they need. This page is sometimes called about us, profile, history, or in some cases bio.
If you are a company that offers a service, one of the main things people want to know is what services you actually do offer. This might also be called our services, or what we do.
If you are a company that sells products, it is a good idea to have a products page that shows an up to date catalog of your products. This might be all of your products, or just a truncated sample for your website to generally show customers what kind of products you have available.
Trust is a crucial element with websites, and if people trust your credibility as a result of your website, it is much more likely to generate leads. Including a photo and profile blurb for selected staff is a great way to put a face to your business and increase trust.
This is the most common name for a page whose primary purpose is to be a photo gallery. Other names for this page include photos, photo gallery, and pictures. With Rocketspark you can have one gallery per page. In some cases you might want more than one gallery on your website, for example if you are a photographer or an artist. In this case you could name the pages something like wedding photography, portrait photography, etc, and have a gallery on each of these pages.
This might also be called recent jobs, recent work, or examples. This is a good place to show your best and most recent work. This page is what tells a potential customer that you're good at what you do. If they like what they see on this page, you are more likely to get leads from your website. Using the Rocketspark gallery tool on this page is a good way to show recent jobs, because you can display a large image and related caption/blurb quickly, easily, and professionally.
This page is sometimes called contact us, but it's a good idea to make sure the word contact is included, so other names for this page aren't recommended. This page is a good place to put your email, phone, mobile, address etc. You don't have to put every contact detail you have if you want. This will vary for different businesses, for example some will only want cell phone number and email, others might want everything. It can also be a good idea to include contact details on your home page if the main goal of your website is to generate contacts. Someone might get to your website home page and decide straight away they want to be in contact with you. It is also a good idea on websites to put the contact page last - this is usually because it's the last thing someone does on your website. If it is wedged between other pages in the menu, it is not quite as instantly visible.
Once people decide they trust your business, they might want to find where you are based for a few reasons. These include: finding out if you are nearby, finding how to visit your premises, and by putting your location in Google street view even viewing what your building looks like. This page is sometimes called find us, where are we?, map. In many instances it is practical to put your location map on your 'Contact Us' page.