To make sure your customers can checkout and pay with a Credit Card on your Paypal page you must make sure the Paypal Account Optional field is set to ON. Otherwise, they will be forced to login with a Paypal account and pay with their Paypal balance which is not often preferable.
About PayPal Account Optional
When PayPal Account Optional is turned on, your customers who are new to PayPal will no longer be required to create a PayPal account to complete a purchase—they will go through an alternate checkout, and will have the option to sign up afterward. Customers who already have PayPal accounts will continue to enjoy the privileges of those accounts, such as payment history and integration with eBay Auctions, and their checkout experience will remain the same.
Note: If you have turned on Auto Return and have chosen to turn on PayPal Account Optional for new users, a new user will not be automatically directed back to your website, but will be given the option to return.
Check Paypal Account Optional is turned on
- Login to your Paypal account
- Click Profile -> Profile & Settings at the top right.
- Click to Selling Tools.
- In the Selling Online section find the Website Preferences option and click Update.
- Scroll down to the PayPal Account Optional section
- Make sure this is set On
- Scroll down and click SAVE